Soundcloud’s New $9.99 Streaming Service to Compete With Apple Music

In a recent update to its iOS app, popular streaming music platform Soundcloud added a subscription model into the service that will provide users with a few premium monthly upgrades on top of the discoverability and personalization previously offered.

As discovered by The Verge, the service is called “Soundcloud Go” and will run users $12.99 on a monthly basis if purchased through the App Store, with a free 30 day trial to test the waters beforehand. Outside of the iOS App Store, SoundCloud Go will cost $9.99/month.

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The announcement has yet to be made official by Soundcloud, but in the version 4.0.0 update release notes, the company lists a few ways upgrading to the monthly subscription could benefit its users. These advantages include a bolstered track list, the ability to listen offline, and the removal of interspersed advertisements within playlists.
Upgrade to SoundCloud Go to:
– Play all tracks
Access a newly expanded catalog of everything from Grammy-winners to garage bands

– Listen offline
Listen to your favorite tracks anytime, anywhere, with or without a signal

– Go ad-free
Listen without any ad interruptions
Soundcloud Go joins a growing list of streaming music services on offer for users to choose from, most of which are available on iOS for $9.99 per month: Apple Music, Spotify Premium, and Tidal, among others. There are variations on monthly subscriptions when factoring in family plans and an upper-tier “Tidal HiFi” offering that promises better quality sound for $19.99/month, but for the most part SoundCloud Go will enter the streaming music market at the same level as its rivals.

SoundCloud can be downloaded from the App Store for free.

Update: A previous version of this article stated the monthly cost of SoundCloud Go was $12.99 everywhere, but the company has confirmed that price is only due to the fee Apple charges for App Store subscriptions.

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